Wednesday 13 July 2016

What is SEO (Search Engine Optimization)?

What is SEO (Search Engine Optimization)?
SEO (Search engine optimization) is “the process of increasing the quantity and quality of the traffic or backlinks from the free, organic, or natural in search engines,”.

This is the process of getting a position on Google through the organic, SEO is the free service by which you can rank on 1st position in search engine.

How Do You Optimize Site for Google?
There are few topics which are help you in website optimization.

First Step: Website Analysis
Second Step: Keyword Research
Third Step: On Page Optimization
Fourth Step:  Off Page Optimization or Link Building & Content Promotion
Fifth Step: Advance SEO Guides

Website Analysis:
Before start any SEO project analyze your website. Check Website is properly working or not and check all meta tags, alt tag, subheadings, robots.txt, canonical issue, etc..

Keyword Research:
Before placing content on your website select keywords which focus on content. For keyword research use Keyword Planner and select high searches and low competition and long tail keywords for better result.

On Page Optimization
On Page SEO is a process of optimization the web page for rank higher and get more traffic in search engines.

In the On Page optimization we works on web content and coding, such as HTML code, meta tags (meta title, meta keyword, meta description), keyword placement, keyword density and content should be unique .

Off Page Optimization
In the Off Page SEO don’t need to work on your HTML codes. Off page refers to techniques for improve the position of a web site in the search engine results page (SERPs). For getting a good position on search engines we have to make good link buildings from High page rank and high alexa websites and also can do the our content promotion. .

Advance SEO Guides
For top position on search engines you have to do some advanced techniques and create link building and promotions on high PR sites which are related to your sites.

Reference from: https://informtechme.wordpress.com/2016/06/30/what-is-seo/

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